On this episode I’m going to give you the essentials you need to get your podcast live! Use this podcast launch checklist to make sure your show is accepted to the podcast apps the first time you submit!
You know how you have a specific customer in mind that you love working with, but the customers you attract don’t really fit the mold? Here’s a very very very VERY simple way to get more of your ideal clients before you have to worry about the sales pitch!
In this episode I interview Westin Grove, a multi-hyphenate creative entrepreneur who is both a trained audio engineer and social worker. He combined his two career streams to create the Mobile Arts Program with his business partner, which brings a music recording studio into different types of assistance facilities all over Toronto.
If you looked at my website last week, you would have wondered what the hell I do and if I could even help you, simply because the path(s) I had created was so overwhelming. I had one going to creatives, one for solopreneurs, one for courses, one for free resources, one for retainer clients – it was a bit of a clusterfuck, not gonna lie.
Look, it’s really not easy to relax when you’re ambitious and you have so many ideas. There’s just no way that you can justify not working hard on everything! But in order to really move forward, you have to. I know this, I’m learning this, I’m still struggling with this.
The easiest way to confuse visitors to your site is to give them 800 different kinds of services and products and resources. I learned this the hard way last week while I was redesigning some pages and cutting out some service offerings, trying to zero in on my customer persona and who I serve.
In this episode, I interview Justin Decloux (my partner) about the career he created for himself through his passion for everything film - and we get into his time management tricks and the nitty gritty details about how he manages to do it all! Justin Decloux is a...
Why hello there! You might be asking, "Emily, what's a Multi-Hyphen Career?" Well, dear friend, I'm about to blow your mind. A multi-hyphen career is one that incorporates more than one skillset or interest. "MORE THAN ONE?" you ask? YES! MORE THAN ONE! Insane, right?...
Let me just start by saying that to this day, I still have no idea what I'm doing or how I'm going to do it. The thing about building a creative career, or any career, is that most of the time, it's just guessing until you figure something out. Once you've figured the...
Originally I wanted to write this post about different techniques to keep yourself focused on creative projects, not how to be motivated generally. Obviously the world has done a 180 and we're all just doing our best to motivate ourselves to get out of bed and put...
In this episode we talk about a few things that show you how to start something new. Whether it’s a career jump, a relationship, a new hobby, a change in your routine, WHO THE HECK KNOWS?! Well, you do! And I’m going to help you figure out the BEST way to take the...
This is an example blog to show off the templates that you can choose for your website package. Your website will start with a template like this, and then evolve into a personalized, branded experience that represents your business entirely. Your customers will be...
This is an example blog to show off the templates that you can choose for your website package. Your website will start with a template like this, and then evolve into a personalized, branded experience that represents your business entirely. Your customers will be...
This is an example blog to show off the templates that you can choose for your website package. Your website will start with a template like this, and then evolve into a personalized, branded experience that represents your business entirely. Your customers will be...
Wondering how to start marketing projects with clear goals? And why it’s important?
So you've put together some goals and objectives, a blog, a video and possibly even a podcast! What comes next? You have to tell people about all the content you're creating! So I'm going to show you how to launch an email marketing strategy to support all of that...
YESSS I LOVE PODCASTS! My very first podcast, Her Name Is, was a great experiment in putting a podcast together. And though I wasn't using the podcast as a content marketing tool, it actually created an opportunity for my co-host (the unmatchably awesome Jenny Tang)...
Video killed the radio star. And now video content is totally dominating social feeds! So where are your videos? Add video content to your marketing strategy STAT! If you're a little nervous about taking the leap to add video content to your marketing strategy, let me...
Websites can be daunting when you're starting from scratch, especially if you don't have a lot of content to start with. Lucky for you I've created a quick guide to help you answer the question: What pages do you need on your website? Home Page This is a bit obvious,...
Last week I talked about setting up your content marketing strategy with goals, objectives and tactics. Now we're going to get into the nitty gritty stuff, how do you use your content marketing strategy to inform the blogs you'll be writing? Blogs come in all...
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I want you to be successful, so I’m always coming up with new ways to grow your podcast. Take it! In your inbox! It’s great!
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